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BA (Hons) Marketing Management

University of Suffolk, United Kingdom
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Course Overview

Our marketing management degree will ensure that you become a €˜complete marketer, equipping you with the necessary digital skills and marketing knowledge to compete successfully in todays challenging and rapidly changing marketing environment. Whether your aim is to start your own business enterprise or work as part of a marketing team, our BA (Hons) Marketing Management will ensure that when you graduate you are career-ready. Marketing professionals need to be creative as well as questioning and so our marketing degree includes both theoretical knowledge as well as practical skills such as web design. We encourage real-world marketing engagement by bringing a range of practitioners into lecturers and on our course, you will be working alongside individuals from local organizations in small groups on live projects. Through our associations with local commercial as well as not-for-profit organizations, you will have the opportunity to apply your emerging expertise, solving real marketing problems by using your knowledge of marketing techniques and your digital skills.

General Eligibility

96 UCAS tariff points (or above) CCC (A-Level) MMM (BTEC)

Part Time Work Details

20 Hours of Work permit weekly for international students.

What You'll Study

1 Year 1
  • Management and Managing: an introduction (Mandatory)

  • Introduction to Marketing (Requisite)

  • Delivering Successful Projects (Requisite)

  • Understanding the Entrepreneurial Spirit (Requisite)

  • Accounting for Business (Requisite)

  • Business and Economics (Requisite)

2 Year 2
  • Analysing Organisational Behaviour (Requisite)

  • Globalisation, Capitalism and Growth (Requisite)

  • Designing and Running a Research Project (Mandatory)

  • Business Ethics (Requisite)

  • Designing and Developing HR Activities for Maximum Impact (Requisite)

  • Managing Innovation in Organisations (Optional)

  • Consumer Behaviour and Relationship Management (Optional)

3 Year 3
  • Extended Project (Mandatory)

OR

  • The Enterprising Graduate (Mandatory)

  • Exploring Strategic Management (Requisite)

  • Leading and Managing Change (Requisite)

  • Corporate Financial Strategy (Requisite)

  • Managing HR Strategically (Optional)

  • Managing Brands (Optional)

Language Requirement

  • IELTS5.5
  • TOEFL59
  • PTE50
  • Duolingo69
IELTS 6.0 overall (minimum 5.5 in all components) where English is not the students' first language.

Ready to get started?

For any enquiries or further details, please don't hesitate to contact us. Let's take the next step in your academic journey together.

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